Don’t delay: Don’t wait until you NEED
July 29th, 2010Don’t delay:
Don’t wait until you NEED to make a sale. Your mission is not to say, ?I?m kinda low on work right now.? or ?My sales are down. Wanna buy something?? Build and reinforce your bond with a wide variety of people – customers, leads, referrers, vendors, and so on. Ultimately, people buy from people they trust and like. Often, work comes in simply because you happen to be in the picture at an opportune time. Or, it may be someone has an associate who is looking for a service or product you have to offer – who better to recommend than you?!
ACTION ITEM:
This week, carve out time dedicated to your marketing activities. Work on your annual calendar and call clients for referral suggestions. Make a commitment to your marketing and you?ll find your business will grow as a result.
Wendy Maynard, your friendly marketing maven, is the owner of Kinesis.
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